Aditya Raj Singh
Marketing Program Specialist
AI Automation, GEO and AI Search
I build AI automations that take repeat work off a team's plate, and I track how AI search finds and cites a brand. I work as both a strategist and a hands-on builder, testing and rolling out new AI tools and workflows.
Experience.
Akamai Technologies
Bengaluru, India · Remote
Marketing Program Specialist
Feb 2026 — Present
- Lead website strategy across SEO, GEO, and content to improve organic and AI-search performance, including page optimization, metadata, and site structure.
- Built and own Akamai's GEO measurement and prompt-tracking framework, tracking brand presence, citations, and sentiment in AI-generated answers, and help run a bot-served site optimized for AI crawlers.
- Built the structured-data (schema) strategy for glossary, resource, and author-bio templates to improve eligibility for AI citations and rich results.
- Built a keyword-gap analysis framework (Ahrefs and Claude Code) benchmarking Akamai against key competitors, surfacing 300+ high-value content opportunities for executive review.
- Supported and actively helped with the rollout of Gemini Gems across the marketing organization, automating repetitive workflows and freeing up team time for higher-value work.
- Automated content production and QA with AI, cutting production timelines from weeks to days.
Web Content Publisher
Jul 2024 — Feb 2026
- Maintained akamai.com and linode.com across 9 languages and 10,000+ pages, working closely with multiple teams.
- Managed major report and product launches, including landing pages, marketing automation setup, and asset coordination across teams for on-time delivery.
- Built and deployed AI agents (Writer AI) to speed up programmatic content production.
Web Content Publisher, Intern
Jan 2024 — Jul 2024
- Delivered the SOTI report release on akamai.com, covering landing pages, promotions, and cross-team coordination.
- Managed the DAM system in AEM: cleaned up unused assets, built workflows, and oversaw integration.
Skills.
- AI & Automation
- Claude Code, Gemini and Gems, Writer AI, prompt engineering, MCP tooling, AI workflow automation
- Search & GEO
- SEO, GEO, AEO, structured data / schema, content strategy, Ahrefs, Scrunch
- Marketing & Web
- Adobe Experience Manager (AEM), Marketo, Adobe Analytics, Salesforce, WordPress, Astro
- Other
- Business analytics, Clearscope, Python (working knowledge), Akamai Cloud, Oracle Cloud
Education.
MBA, Marketing & Business Analytics
Lovely Professional University (LPU), Phagwara · CGPA 8.5
Aug 2022 — Jun 2024
B.C.A. (Hons.), Computer Applications
Lovely Professional University (LPU), Phagwara · CGPA 7.8
Aug 2018 — Jun 2021
Certifications.
No-Code AI Agents
Writer
Jun 2025
Akamai Cloud Computing Foundations
Akamai
Feb 2025
Business Analytics
IBM
Dec 2023
Digital Marketing
HubSpot
Sep 2023